With Panamera Sport Tourism, Porsche has challenged the status quo: a perfect balance between the allure and grit of a sports car and the elegance and comfort of a sedan. With a car like this, there are no excuses: all you need to do is postpone the meeting, leave the office and take up the next challenge: come and try out its uniqueness first-hand.

The locations chosen where unconventional industrial spaces, with an premium and secret look and feel. The best place for a sneak preview for top clients and prospects.

We created content video walls and installations with a target mood together with artistic cinemagraphs created custom for the occasions.

The silk sheet for the car reveal, was designed with the powerful keywords that expressed the values of the car together with the conceptual mood of the campaign.